This is AureusDrive

Our vision

We are working on ecological mobility for all. With this vision, Sergio and Gabriel founded the StartUp AureusDrive in 2017. AureusDrive develops, designs, configures and assembles e-bike systems with a focus on the commuter. With our affordable, robust and stylish e-bikes, we want to motivate commuters to switch from cars to e-bikes. We now have 30 employees and are growing fast. Our e-bike community is in the four-digit range and together they have achieved a total mileage in the seven-digit range – together we have reduced CO2 emissions by 450,000 kg so far.

Our mission

AureusDrive aims to provide affordable, robust and stylish electric vehicles for everyone. In addition to our mission, we offer comprehensive services both at our site in Lucerne and via our partners throughout Switzerland. Our priority is not only to sell high-quality electric vehicles, but also to provide first-class support and maintenance to ensure that our customers can enjoy flawless driving experiences wherever they are.

The founders

Sergio Tresch, B. sc. in mechanical engineering (left)

Apprenticeship as a polymechanic. Studies at the Lucerne University of Applied Sciences and Arts in the field of mechanical engineering / energy technology

Experience in start-up, SME and university environments in the areas of project management, development, production planning and engineering, tenders for capital goods, marketing, personnel management.

Gabriel Barroso, Dr. sc. techn. Dipl. Masch.-Ing. ETH (right)

Business High School. Studies and doctorate at the ETH Zurich in the field of mechanical engineering / energy technology.

Experience in start-ups, corporate and university environments in research and development, project management, marketing – communications, human resources management, finance.

The AureusDrive Team


Our passionate team of e-bike enthusiasts are on hand to introduce you to the world of electric bikes and help you choose the perfect model for your needs. We are happy to share our expertise and enthusiasm for cycling to help you find the ideal e-bike for your needs.

As enthusiastic cyclists, we understand the many possibilities and advantages that e-bikes can offer. We know that every driver has different needs and destinations, whether for daily commuting or relaxed weekend excursions.

Our commitment does not end with the sale of a bicycle. We are here to build a long-term partnership and accompany you on your journey to electromobility. From choosing the right model and customization to maintenance tips and accessory recommendations, we’re here to make sure you get the most out of your e-bike.

Visit us today and let our team of experts advise you!

AureusDrive team photo in black polo shirt.

The AureusDrive own positions

More than 5,500 e-bikes sold throughout Switzerland.

Let our reviews convince you!

What the media report about us

10.06.2025 – End of season party 2024/2025 Lucerne University of Applied Sciences and Arts
23.05.2025 – Cycle Week
22.04.2025 – LUGA – the spring fair in Central Switzerland
01.04.2025 – Littauer Velofest
01.03.2025 – easybiken – The Swiss e-bike magazine: Testing the PowerDrive

01.09.2024 – easybiken – Das Schweizer E-bike Magazin: The DailyDrive in the long-term test
01.03.2024 – easybiken – Das Schweizer E-bike Magazin: The Power45 in the long-term test, the DailyDrive in the test

01.12.2022 – easybiken – The Swiss e-bike magazine: The Power45 put to the test
02.05.2022 – Zentralplus: Article about the new mobility concept from Herzog Elmiger

23.11.2021 – Tele1 with the program “Perspektiven” visited us: Watch the whole show here
06.09.2021 – Lucerne e-bike company AureusDrive wins the New Entrepreneur Award

01.10.2019 – E-bikes made in Lucerne: two young entrepreneurs take off
21.03.2019 – Hison Association, SC Kriens and AureusDrive win Funders Awards

12.12.2017 – Start-up brings nimble e-bike at an affordable price
11.12.2017 – Inexpensive e-bikes from Horw LU “should cut a fine figure”